Grainger

Grainger

Grainger

Preview

Preview

Preview

Challenge

Businesses are unaware of the huge range of products and services Grainger offers.

Challenge

Businesses are unaware of the huge range of products and services Grainger offers.

Challenge

Businesses are unaware of the huge range of products and services Grainger offers.

Goal

Use concise messaging & engaging customer stories to emphasize Grainger has what you need to get the job done

Goal

Use concise messaging & engaging customer stories to emphasize Grainger has what you need to get the job done

Goal

Use concise messaging & engaging customer stories to emphasize Grainger has what you need to get the job done

Grainger

Grainger is a Fortune 500 company that supplies over a million industrial products, including safety equipment, power tools, cleaning supplies, and office essentials. I was responsible for writing B2B and B2C content Across TV, radio, print, and digital.

Radio

Three additional 00:30 radio spots below. We somehow snuck in a line that the "Grainger Man" is "definitely not scared of vampires, werewolves, and children." Classic MRO and supplies stuff.

After years of writing and recording radio spots with that classic Grainger gruff tone, you can have a little fun and turn SAFETY into a patented Grainger acronym.


Grainger Working Better

Solar powered beer

Native plants

Microsite can be found here. More info.

Puppies


Want to work together?

Want to work together?

Want to work together?